Jonathan Crowl

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Marketing Marketing Transformation

How IoT and Customer Data Will Forever Change Marketers’ Jobs

Today’s customer data drives better insights than ever before, but consumers also expect their shared data to offer a direct benefit—especially via IoT.

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Marketing Content Strategy

How Should Your Content Strategy Adapt CTAs for Innovative Mediums?

Virtual reality, 360-degree video, and emerging innovative experiences are pushing content strategy and CTA methods to new heights.

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